ENVIRONMENTAL ACTIVATION

ConsenSys x SXSW

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The Challenge

ConsenSys is a rapidly growing incubator for businesses that have a shared goal of increasing the adoption of blockchain technology. One of the start-ups currently being incubated is Ujo. Ujo is a music platform created by music lovers that are on a mission to liberate music and artists from apps, poor accounting and industry-control. ConsenSys has decided to rent a house and host bands at SXSW to promote Ujo and more broadly, Ethereum.

Our challenge is to create a theme for the event, design the invitations, swag, and large-scale graphics in under two weeks!